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SMM Webinar: How to Position Your Brand for Powerful Social Media

Social Media Management

Shelley Bellefontaine

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Showcasing Your Excellence to The World

The first session for Social Media Management (SMM)’s first course dedicated to Social Media Strategy with Shelley Bellefontaine from Atlantic Online.

Tourism marketing is very competitive, often with a short window of time to engage and convert lookers into bookers. Shelley will help you build brand clarity for use across social media that will speak to the unique value your business provides, above and beyond your competition.

What are 3-Key Takeaways:
– Getting clear on who you serve, by defining your brand positioning statements
– Positioning your offer to your specific audience, using language that creates desire
– Communicating your unique value on social with attention-getting posts